Welcome to Design2.0

 

Welcome to Design2.0 (design two point zero), an ongoing discussion about the future of product design and engineering in the twenty-first century.

 

I know that design2.0, for the web design and development community, is about design for Web2.0 — there are in fact two blogs of the same name devoted to that topic — but the theme here is to do with atoms not digits (as Nicholas Negroponte would say). It’s about the ways that product engineering and design will change beyond recognition as manufacturing methods slowly shift from the traditional ways — machining, moulding, pressing and so on — to additive technologies, where parts and products are, essentially, grown.

 

This evolution of product design and engineering, adapted to the opportunities implicit in advanced digital manufacture — we can call it  product Design2.0 — will lead to massive changes in the design, structure and materiality of the human-made world.

Geoff Hollington


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28 Responses to “Welcome to Design2.0”

  1. fred bould says:

    interesting proposition. i’m not sure if growing is necessarily where things are heading in the short term because of the energy requirements to place each of those atoms, molecules or clusters thereof. any manufacturing system is about how you shift and shape the materials as efficiently as possible in order to achieve the desired results. where growing becomes more relevant is when you have undercuts, voids, etc. that can’t easily be achieved by conventional means and the end result justifies the cost.

  2. Every new process that can make ‘me’ as an individual to feel more right positioned in my image will grow. Future design needs easy-to-press-buttons for exactly my image…the perfect design belongs to ‘me’ and other peolple that I accept as my imagebuilders. Main designprocess is to design our lives…depending on resourses we brake this design down to toasters. In going from A toaster to MY toaster might bring resourses to unique design processes. A attractive, thrustworthy and functional customer interface is for me the key for the future for design growth.

  3. I’ve blogged about this particular subject myself. Although the technology will happen (it is already; we’re using layered fabrication to manufacture bespoke parts in health care) there are many other isssues around the subject…one of them being the deaded Lawyers!!!
    For a manufacture to build things, the product has to pass a multitude of safety and fit for purpose tests. If a design is faulty, the liability normally lies with the manufacturer. If, in the future, we are building things in a bespoke manner, where does the liability lay with? The designer, the manufacturer of the equipment, the consumables supplier of the equipment…the list goes on.
    Certainly there is a need for rapid manufacture for low volume Business 2 Business type components (such as Boeing is doing on the Advanced Manufacturing Park in Sheffield were we are also based); but I’m very sceptical that it will become main stream…damn those Lawyers!!!

  4. By deaded I meant dreaded (or maybe not :))

  5. :-) Pressed wrong comment button :-)

  6. Geoff Hollington says:

    Layers vs Lawyers! I’ve been in discussions about these liability issues myself and I do agree. But disruptive technologies like this don’t disrupt forever; once they get traction — if their advantages to society are compelling — society tends to adapt. Not always a good outcome you could say, but it’s the reality. I don’t know, maybe some kind of certified and tamper-proof QC and compliance software could monitor the build, model and test the consequences of customised features, correct errors on the fly, and then watermark the finished product. Possible?

  7. Geoff Hollington says:

    Thanks Fred. If you look at the whole supply chain behind the assembly of a car, all the part suppliers, component suppliers, tier-1 sub-assembly suppliers, all the real estate tied up, the energy and transportation — the event of assembling a single car at a car brand OEM’s assembly plant turns out to be the tip of an energy iceberg. In the car-printing model, the brave assumption is that the nano inks contain particles of material so small that molecular forces bind them together without the need to input any additional energy (I must stress that this concept comes from the work of Prof Bill O’Neill at Cambridge). The energy employed directly in this production model would drive the actuators etc in the fabrication machine and indirectly the production of feedstock materials and their transportation — not an inconsiderable amount, but far less than the high-energy processes of conventional production. That’s my pitch anyway!

  8. Luke Mirabal says:

    I am stricken by the way you managed this topic. It is not often I come across a blog with amusing articles like yours. I will make a note of your feed to keep up to date with your upcoming updates.Like it and do continue up the good work.

  9. Geoff Hollington says:

    Thanks Luke, I appreciate that.

  10. fred bould says:

    i admit that i was thinking about the energy of the actual creation moment (bang! out drops the stamping), not the system to support it. even so, it will probably happen in steps. i.e. subsystems would be “grown” and then assembled old-school. it’s really interesting and perhaps more manageable for my brain to think about the low-hanging fruit of these sub-systems.

  11. Super-Duper site! I am loving it!! Will come back again – taking you feeds also, Thanks.

  12. Geoff Hollington says:

    Thank you!

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